Directors: Giacomo Boeri & Matteo Grimaldi

Synopsis: For Milan Fashion Week AW19/20, the National Chamber of Italian Fashion presents “ Welcome to Milan”, a fashion film directed by The Blink Fish. The film shows how beauty and imagination run wild in Milan just a few days ahead of fashion week. Following a group of models as they make their way through the city, we get to discover some of the most iconic places of the Italian fashion capital. The different looks of the models were carefully curated by fashion editor and stylist Georgia Tal, with a focus on supporting the local design scene by featuring a wide range of brands based in Italy, from emerging to more established, namely Act n.1, Arthur Arbesser, Gabriele Colangelo, GCDS, Giannico, Lucio Vanotti, Marco de Vincenzo, Marco Rambaldi, MSGM, Paula Cademartori, Sara Battaglia, Stella Jean, Tiziano Guardini and Vién.

Bio: The Blink Fish and the Camera Nazionale della Moda Italiana have been collaborating since 2016, developing an increasingly strong online presence with fresh and relevant video content with each fashion season. Some of their most recent works, such as Start the Buzz, Be Ready and Waiting Room, have been internationally recognised, selected and awarded by several film festivals, including Berlin Commercial, Aesthetica Short Film Festival and the LA Fashion Film Festival. Founded in 2012, The Blink Fish is a creativity and production company with a wide range of young talents and projects under its wing. The company focuses primarily on fashion films, commercials, music videos, short films and documentary films, taking care of the whole video production, from creativity to post-production and distribution phases. The Blink Fish has won numerous awards at international film festivals, praised for their ability to turn concepts into high quality images, making emotions visible, and giving tangible shape to abstract thoughts.

Program: Fashion Forward – VAEFF 2020